If you are a web designer, photographer, architect, interior designer, copywriter, or anyone whose work is the primary reason clients hire you, your portfolio page is arguably more…
Read articleOne of the most reliable predictors of whether a web design project goes smoothly is the quality of the brief the client provides at the start. A clear,…
Read articleYour contact page is the final step between a potential client and an actual enquiry. Everything else on your website — the homepage, the services page, the blog…
Read articleMost small business owners think about image quality when they upload photos to their website. Very few think about image file size — and that gap costs them…
Read articleYour services page is where the sale actually happens. Your homepage creates interest, your blog builds trust, and your about page builds connection — but your services page…
Read articleChoosing the right website fonts for small business sites is one of those design decisions that’s invisible when done well and glaring when done badly. Typography is one…
Read articleYour website colour scheme for small business is doing more work than you might realise. Colour affects how professional your business looks, how long visitors stay on your…
Read articleThe DIY website vs professional web design debate comes up for almost every small business owner at some point. Somewhere between starting a business and building a real…
Read articleA landing page that converts has one job: turn a visitor into a lead or a customer. Not inform them. Not impress them with your portfolio. Convert them.…
Read articleGoogle Analytics is one of the most powerful free tools available to small business owners — and one of the most underused. Most people install it, occasionally glance…
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